Zone Production
Music Production
2023
About
Zone Production faced a fragmented brand image and a website that lacked intuitive navigation, making it hard for potential clients to explore their offerings. The challenge was to craft a branding strategy and UX design that captured their creative energy while providing a seamless digital experience.
The Challenge
Our goal was to rebrand and redesign the website, starting with updating the logo and color scheme. We aimed to create a fresh, modern, and user-focused digital presence that reflects our innovative approach and aligns with our brand identity.
The Solution
We developed a sleek, responsive website through collaborative UX/UI design and branding. Our process combined modern design principles, constant communication, and valuable insights to deliver a user-friendly platform that exceeded expectations.
Our collaborative process and attention to detail resulted in a digital platform that not only meets but exceeds the expectations of our stakeholders.
How an eye-catching Brand Identity design is done
Orbix Studio offers professional and personalized UX/Ul design services for products, websites and mobile apps. Our human-centered design solutions make the user experience perfect from the first click!
- Define clear business objectives
- Establish brand mission and vision
- Identify target audience & market
- Establish unique brand positioning
- Conduct competitive analysis
- Set measurable success metrics
- Perform in-depth market research
- Create detailed customer personas
- Analyze brand behavior
- Review competitor analysis
- Gather audience feedback
- Ensure market fit through testing
- Explore creative concepts
- Test logo designs and variations
- Visualize brand elements
- Develop brand positioning
- Gather stakeholder feedback
- Develop a cohesive visual identity
- Create logo and color palette
- Select typography and elements
- Focus on brand storytelling
- Benchmark against competitors
- Iterate with feedback and revisions
- Create Extensive brand guidelines
- Establish brand mission and vision
- Identify target audience & market
- Develop brand positioning
- Conduct competitive analysis
- Set success metrics
- Explore creative concepts
- Test logo designs and variations
- Visualize brand elements
- Develop brand positioning
- Gather stakeholder feedback
- Set success metrics
- Apply branding across digital & print
- Consistency in brand elements
- Create marketing collateral
- Apply branding across touchpoints
- Test brand visuals and messaging
- Perform market testing
- Measure brand performance metrics
- Track customer engagement
- Continuously improve brand elements
Research and customer experience.
Customer Research
We conducted surveys, interviews, and data analysis to understand user needs and preferences. This research highlighted key trends and pain points, ensuring our rebranding and website design aligned with audience expectations.
Usability Reporting
Usability testing identified issues with navigation, clarity, and responsiveness. Feedback from real users helped us refine the design and functionality, ensuring a smooth and accessible experience across devices.
Key Insights
Users prefer intuitive navigation, clear messaging, and engaging visuals. Mobile responsiveness is critical, as most users access the site via smartphones. Consistent branding builds trust and improves recognition.
Some work sample
Strategic brand development
This process involves creating a strong, unified identity that connects with audiences and sets a business apart from competitors. It focuses on defining core values, mission, and vision while keeping messaging consistent across all channels. By aligning branding with market trends and customer needs, businesses can build trust, encourage loyalty, and leave a lasting impression that boosts engagement and growth.
This approach is more than just about visuals—it combines storytelling, customer experience, and emotional connections to build a meaningful brand. Strategic brand development uses data and creativity to help the brand stand out in the market, staying relevant, memorable, and in line with business goals over time.
How an eye-catching Brand Identity design is done
Orbix Studio offers professional and personalized UX/Ul design services for products, websites and mobile apps. Our human-centered design solutions make the user experience perfect from the first click!
- Define clear business objectives
- Establish brand mission and vision
- Identify target audience & market
- Establish unique brand positioning
- Conduct competitive analysis
- Set measurable success metrics
- Perform in-depth market research
- Create detailed customer personas
- Analyze brand behavior
- Review competitor analysis
- Gather audience feedback
- Ensure market fit through testing
- Explore creative concepts
- Test logo designs and variations
- Visualize brand elements
- Develop brand positioning
- Gather stakeholder feedback
- Develop a cohesive visual identity
- Create logo and color palette
- Select typography and elements
- Focus on brand storytelling
- Benchmark against competitors
- Iterate with feedback and revisions
- Create Extensive brand guidelines
- Establish brand mission and vision
- Identify target audience & market
- Develop brand positioning
- Conduct competitive analysis
- Set success metrics
- Explore creative concepts
- Test logo designs and variations
- Visualize brand elements
- Develop brand positioning
- Gather stakeholder feedback
- Set success metrics
- Apply branding across digital & print
- Consistency in brand elements
- Create marketing collateral
- Apply branding across touchpoints
- Test brand visuals and messaging
- Perform market testing
- Measure brand performance metrics
- Track customer engagement
- Continuously improve brand elements
From startups to enterprises our works prove themselves
We deliver tailored solutions that meet each client’s unique needs. Combining innovation and expertise, we create impactful designs and strategies that drive results, elevating brands and ensuring success across industries and scales.
“We've had a great experience working with Orbix Agency. Their workflow is very structured and professional. They focus not just purely on design but also deeply on UX/UI components. Highly recommend if you want the best looking design for your product!”
See our strategies in action delivering results.
Increase in Conversion Rate one year after launching Descartes MacroPoint website.
Drop in “Homepage” Bounce rate one year after launching Descartes MacroPoint
Successful launch of 3 sub-brand websites within 1 year of starting our partnership.